Discover your second career


Discover your second career

What is Work Wonderland?

Work Wonderland is my online coaching course and web application, designed to help you define your ideal career in the context of your ideal life, and develop a clear plan to achieve it.

Think of it like an interactive “how-to” guide. It gives you a proven, step-by-step formula for identifying your ideal career, and it comes with practical tools that show you how to take action and make the ideal a reality.

It utilises the blueprint I’ve proved and used to help hundreds of people determine their ultimate career path; one that blends their ideal career and lifestyle.

How does it actually work?

Work Wonderland a simple-to-use yet complex and powerful system that develops a unique and personal picture of your ideal career criteria, in the context of the life you really want, and leads you to determine the right career path based upon it.

The course has nine simple exercises to complete. They include:

The exercises comprise short, easy-to-follow video instructions, supporting audio downloads and worksheets.

Most importantly, the course provides the KEY to unlocking your ideal career answer.

That KEY is your unique Map of You.

Designed as a web application, your Map of You is an interactive web page that you can access from any device. This is what it looks like:

What is the Map of You?

The Map of You is the repository into which you input the results from each of the nine course exercises. As you complete the exercises and add your results to the map, it will populate with information that’s entirely personal to you, derived from a holistic 360-degree analysis designed to gradually reveal your ideal career path.

Like the pieces of a puzzle, the Map of You builds to provide a single picture: a picture that contains the clues that lead you to the exact right path.

Once you’ve completed all nine exercises and have a complete map of data, there follow five exercises specifically designed to help you interpret your map information, and ultimately lead you to a conclusion.

Does it come with any extras?

Yes, it comes with three practical tools that show you how to take action and make your ideal career a reality:


Work Wonderland is £197.

This fee also includes a Gallup CliftonStrengths assessment worth £20.

Ready to discover your ideal career?

For a flavour of the course methodology, and to understand why the process works, take a look at this:


After a 30-year career as a tax accountant, I was thinking about making a career change, but at 50 years old, if I was going to make a leap, I had to make sure it was to the right place. Alison’s Work Wonderland course helped me get 100% clear on the right path to choose. With lots of different angles to it, the programme brought me to a considered, scientific decision that gave me the confidence to go for it and turn my relatively new hobby as a stand-up comedienne into a real job. I now earn a living from comedy and I love my new life.
Samantha Day
This is a truly fantastic product. The building blocks helped me to identify where I wanted to take my career, and as it turned out, cemented the fact I was on the right course and as an outcome I have set up my own creative agency and can’t wait to see what the future brings.
Tom Hobbs
Work Wonderland is an exciting and transformative experience. Alison has created a fantastic range of exciting and insightful tasks, which through a series of subtle refinements actually help you to realise your true passion. I have read many self-help books and followed other courses; this is the first one which has actually led to some concrete outcomes and provided a reference point throughout my journey.
Chris McIntyre
If you feel lost about your career or the direction your life is heading, have a look at Work Wonderland. It is not what you expect. It is not self-help vagueness. Alison's approach is very practical, straightforward and step driven. I can attest that if you follow the steps through to the end you will gain clarity about what you want and how to make it a reality.
Rachel Moorhead
I highly recommend Alison's self-paced, virtual coaching course. Work Wonderland is brilliant and this course brought me the insights and clarity I have been seeking for many years. And I have done tonnes of courses, seminars and certifications in the past. If you are considering a change of career, want more out of where you are, or want the clarity and a plan on what to do next, then give this a try!
Beth Schappert
I cannot recommend Work Wonderland highly enough. Alison’s 'Map of you' is an incredible invention, something that you won't just use during the programme, but will be with you every time you have questions about yourself and your skills! If you’d like to invest in some self-discovery to determine the career and life choices that are ideal for you, look no further.
Francesca Manca
I’ve done Alison’s Work Wonderland course as I found myself at a career crossroads. I found it very helpful in helping me not only to reconfirm my values, passions and skills and where best to use them, but to nut out down to the finer details, just what kind of environment and people I want to work with. More importantly to blend my career plan seamlessly with my life plan to achieve my ultimate dreams!
Lorna Jackson
This is, without doubt, the most incredible offer. It's easy to do, fascinating, and a revealing insight into what makes you tick and how to turn that into your dream job. I can't recommend this highly enough. If not now, when?
Sarah Crofts
After having struggled for years with lack of direction and a feeling of the grass always being greener somewhere else, I found that Work Wonderland helped to focus my mind. As I worked through the course clear themes emerged and I resurfaced ideas that I hadn't thought about for years. I am now embarking on a new adventure and, rather than feeling stuck and frustrated, the future feels exciting and full of new possibilities.
Cath Everett

Ready to set your course for a more meaningful, fulfilling, enjoyable career and life?